Singer-actress Ito Chiaki revealed that she will suspend the operation of her “KIKI AND DAYS” lifestyle brand indefinitely.
The former AAA member made the announcement on her social media account Sunday, June 19, citing her upcoming summer lookbook as the reason why she must suspend the brand. She also revealed her plans to create a new lifestyle brand that focuses on feminine care.
Ito mentioned how she initially thought about launching KIKI AND DAYS.
“About three years ago, the launch of an apparel brand was one of my dreams. For me, launching KIKI AND DAYS was an exciting event for me to be able to take on new challenges at the same time as one dream came true. I hope everyone will accept my decision for Ito Chiaki’s new activities,” the celebrity entrepreneur said in her post.
Ito also thanked all the staff who worked with her and all the supporters of her lifestyle brand. At the end of her post, she promised to deliver all pending orders before ultimately closing shop.
“I will do our best to deliver to you until the end. I will continue to strive to deliver new KIKI AND DAYS products to everyone, so please look forward to it!” the actress stated.